The fifth edition of the Jewels of Emirates exhibition kicked off in a blaze of brilliance at Expo Centre Sharjah on May 30th, boasting its biggest and brightest display yet. This year's iteration of the highly-anticipated event witnessed record-breaking participation, with over 144 exhibitors showcasing a treasure trove of exquisite jewellery pieces from across the globe.
Organized by Expo Centre Sharjah with the unwavering support of the Sharjah Chamber of Commerce and Industry, the Jewels of Emirates has quickly established itself as a premier destination for jewellery enthusiasts and industry professionals alike. The 2024 edition served as a testament to this growing stature, attracting a diverse range of participants from the UAE, Saudi Arabia, and beyond. Visitors from countries including Bahrain, Qatar, Singapore, and even as far afield as China and Italy, thronged the expo halls, eager to witness the dazzling display.
This year's showcase offered a captivating blend of contemporary and traditional jewellery design. Leading international brands presented their latest collections, featuring captivating diamond, gold, and silver sets. Alongside these established names, the spotlight shone brightly on the artistry of acclaimed Emirati designers and goldsmiths. Their meticulous craftsmanship was evident in the breathtaking ornaments and meticulously crafted pieces that adorned the exhibition halls.
A unique highlight of the Jewels of Emirates is its dedication to showcasing the rich heritage of Emirati jewellery. Visitors were treated to a unique opportunity to explore exquisite pieces adorned with natural pearls, diamonds, and other precious stones, reflecting the longstanding traditions of the region. This focus on heritage served to bridge the gap between the past and present, offering a glimpse into the evolution of jewellery design in the Emirates.
Beyond the sheer spectacle of the jewellery on display, the Jewels of Emirates offered a vibrant and interactive experience for visitors. The event featured exclusive discounts and enticing prize draws, allowing attendees to indulge in some retail therapy while potentially walking away with a dazzling memento.