The TRENDS Centre for Research and Advisory, a prominent Abu Dhabi-based research institution, is gearing up for its first appearance at the prestigious Paris International Book Fair, taking place April 10th through 17th, 2024. This participation marks a significant step for TRENDS as it broadens its global reach and engages with a new audience.
Beyond showcasing its existing publications, TRENDS will leverage the Book Fair as a platform to launch its first-ever French-language book. Co-authored by scholars from TRENDS and the University of Montreal, the book promises to be a thought-provoking contribution to global discourse. Additionally, the Center will present a diverse selection of its research publications, with some titles boasting translations into as many as fifteen languages.
The TRENDS pavilion promises to be a hub of intellectual exchange. Visitors can expect lively discussions and debates on a range of pressing issues, including a dedicated symposium focused on strengthening Gulf-European relations. Furthermore, TRENDS will actively engage with leading research centers and academic institutions throughout their stay in Paris, fostering new collaborations and cross-pollination of ideas.
The participation at the Paris International Book Fair aligns with TRENDS' ongoing commitment to promoting knowledge dissemination and fostering a deeper understanding of critical global trends. The Center's "TRENDS Paris" virtual office, the first in Europe and fifth globally, will be officially inaugurated alongside the Book Fair. This virtual hub signifies a permanent presence for TRENDS within the European knowledge landscape, facilitating ongoing dialogue and research partnerships.
A dedicated media team will be present to capture the essence of the event, broadcasting highlights across TRENDS' various platforms. Additionally, plans are underway to record a series of three podcasts featuring leading global experts, designed to stimulate thought-provoking discussions and encourage the exchange of ideas on contemporary issues. TRENDS' foray into the Paris International Book Fair signifies a strategic move to amplify its voice on the global stage, fostering deeper intellectual connections and promoting a more nuanced understanding of the world's most pressing challenges.